Posted on: 03 August, 2002
Author: Tatiana Velitchkov
What makes people desire ... or someone? What is itthat makes some things more ... to them than ... recently sought answers to these ... ... a number of e What makes people desire something, or someone? What is itthat makes some things more attractive to them than others?Psychologists recently sought answers to these questions byassembling a number of equally attractive women volunteers,then assigning them to take classes with groups of collegemen for an entire semester.Some of the women attended 5 classes each week with the men,while the others attended only 3 or 1.When the semester was over and the...
Continue ReadingPosted on: 17 July, 2002
Author: Dave Cole
... is a game, very similar to the game of ... As most of our readers know, I manage the local Pony baseball team. This past weekend we played in an 8 team ... and managed to get t Marketing is a game, very similar to the game of baseball. As most of our readers know, I manage the local Pony baseball team. This past weekend we played in an 8 team tournament, and managed to get to the final game, only to settle for a second place trophy. The first game we played in the tournament, we lost. It...
Continue ReadingPosted on: 12 July, 2002
Author: Karen E. Hipp
Common Mistakes to Avoid When ... Your ... you knew what not to do when ... ... choices for your ... just think how much money and energy you would save! Put these hel Common Mistakes to Avoid When Marketing Your BusinessIf you knew what not to do when considering marketing choices for your business, just think how much money and energy you would save! Put these helpful tips in your marketing toolbox and pry it open before you make any costly decisions! 1. Putting all of your eggs in one basketCould be very costly. If you bank of success...
Continue ReadingPosted on: 17 June, 2002
Author: Larry Dotson
Picture persuasion is using photos to influence yourprospects to buy your product or service. Picturescan help your prospects mentally visualize your offer.They can help support your product claims. S... Picture persuasion is using photos to influence yourprospects to buy your product or service. Picturescan help your prospects mentally visualize your offer.They can help support your product claims. Somepictures also grab your prospect's attention.Below are eight ways pictures can give you an unfairadvantage.1. Customers Pictures - Show pictures of customersactually using your product. For example, if you wereselling a muscle building video you could show oneof your customers flexing his/her muscles...
Continue ReadingPosted on: 06 June, 2002
Author: Bob Leduc
5 SUCCESSFUL MARKETING TECHNIQUESCopyright 2002 Bob LeducHere are 5 successful marketing techniques you can use to increase your sales. All of them are simple to use. And they're effective for buildin... 5 SUCCESSFUL MARKETING TECHNIQUESCopyright 2002 Bob LeducHere are 5 successful marketing techniques you can use to increase your sales. All of them are simple to use. And they're effective for building any businesses.1. KEEP ADDING SOMETHING NEWEvery time you add something new to your business you create an opportunity to get more sales. For example, something as simple as adding new information on your web site creates another selling...
Continue ReadingPosted on: 02 June, 2002
Author: Scott Buresh
Do you view your website as an expense or as an investment? Surprisingly, many companies seem to view their website as anecessary cost of doing business, not an opportunity toattract an audience and g... Do you view your website as an expense or as an investment? Surprisingly, many companies seem to view their website as anecessary cost of doing business, not an opportunity toattract an audience and gain new customers. The followingfive tips can help transform a non-performing website into aneffective sales and marketing tool. 1. Make sure potential customers can find you on the searchengines.Most businesses don't take advantage...
Continue ReadingPosted on: 27 May, 2002
Author: Susan Dunn, Coach
... is granted to reprint this article if the bio line stays ... is a unique ... when youre ... Its like being a business owner and having the customer standing right Permission is granted to reprint this article if the bio line stays intact.Email is a unique opportunity when youre marketing. Its like being a business owner and having the customer standing right in front of you, a captive audience. Treat this person as the target market and make your signature block, your sig, work for you. It's part of branding.I don't recommend using an autoresponder unless you absolutely...
Continue ReadingPosted on: 20 May, 2002
Author: Carl Galletti
Many of us have dreamed of the freedom of owning our ... ... making a fabulous income while spending lotsof time with family and friends. Unless you're one of ... elite, howeve Many of us have dreamed of the freedom of owning our ownInternet business, making a fabulous income while spending lotsof time with family and friends. Unless you're one of theInternet's elite, however, you have most likely let one thingstand in the way of your dreams: fear.Fear of failure is the number one reason why most of us stayaway from starting our own online venture. We may feel likecowards,...
Continue ReadingPosted on: 18 May, 2002
Author: Bob Leduc
HOW TO IMPROVE YOUR SALES COPY TO GET MORE ... 2002 Bob LeducA few small changes in your sales copy can produce a big increase the number of sales you get from your web pages and sales lett HOW TO IMPROVE YOUR SALES COPY TO GET MORE SALESCopyright 2002 Bob LeducA few small changes in your sales copy can produce a big increase the number of sales you get from your web pages and sales letters. Here are 12 simple things you can do to improve the effectiveness of your sales copy -- and increase your sales.1. Make sure every...
Continue ReadingPosted on: 12 May, 2002
Author: Bob Osgoodby
Have you ever noticed that in every shopping mall, there is whatis referred to as an anchor store? This is normally a large ... attracts a lot of ... and the other stores in themall benef Have you ever noticed that in every shopping mall, there is whatis referred to as an anchor store? This is normally a large storethat attracts a lot of customers, and the other stores in themall benefit from the "spill over" customers that go there .With all the talk about online marketing, can we benefit fromthis concept. Sure - try to find popular sites that...
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